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DBW Weekly Roundup: 12/3/10
Digital Book World presents a weekly round-up of some of the most interesting news, commentary and tweets related to publishing that you may have missed, from all over the digital book world:The Future...
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Electric Literature and the Digital Future
By Guy LeCharles Gonzalez, Chief Executive Optimist, Digital Book WorldThe debate surrounding ebooks over the past two years has often reminded me of the one that surrounded banner ads in the early...
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The Five Pillars of Online Content Strategy
By Dan Blank, Founder, We Grow MediaThere is a common fear amongst publishers, whether traditional or new media, that they need to aggregate hundreds of thousands of individuals (aka “eyeballs”) to...
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One CEO’s View of the Future of Publishing
By David Nussbaum, Chairman and CEO, F+W Media, Inc.Will ebooks cannibalize physical book sales? How will new books be “discovered” in an age of digital bookshelves? How many bricks-and-mortar...
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The Anatomy of a Successful Ebook Giveaway
By Carolyn McCray, AuthorIn theory, ebook giveaways sound so beguilingly simple, don’t they? Give people free books, they will love your work and create gobs of word of mouth sales. This is one of...
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Anatomy of a Successful Ebook Giveaway, Continued
By Carolyn McCray, AuthorIn my previous article on ebook giveaways, we discussed how not all ebook giveaways are created equal.We learned that researching and setting goals for your giveaway were as...
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Esther Lim: Interactive Narratives and the Future of Storytelling
How do you breathe new life into a well-known story like The Three Little Pigs? Recast the folktale as an interactive storytelling experience across social media, which is precisely what one panel on...
View ArticleThe Publishing Mind Shift
The Publishing Mind ShiftThe biggest change in publishing is under our control—if we allow it. It is our own mind shift in how we approach things.This video was shared with me by a student in a...
View ArticleEnhanced eBooks: Start with the “enhancement” as the core to your story.
Enhanced eBooks. What does this REALLY offer for readers? I know we are just at the infancy of some of the ways we can tell stories through the digital reading devices. I recognize this is much like...
View ArticleDiscoverability Tools and the Writer’s “Fight for Time”
The feedback and chatter from this week’s DBW Discoverability and Marketing Conference (including this post from Porter Anderson) is positive—if for no other reason than the conference exists. Any time...
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What Can Publishers Learn From a VC?
Having been through two funding rounds with a company in publishing, I actually think publishers and venture capitalists (VCs) have more in common than you would think:Both find a project...
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